What is AEO?

You know SEO. Now meet its smarter cousin.

SEO = Search Engine Optimization
Goal: Rank on Google search results

AEO = Answer Engine Optimization
Goal: Be the answer AI assistants give when someone asks

Why it matters: When someone asks ChatGPT What is the best Italian restaurant in Brooklyn? — AI does not browse Google. It gives THE answer.

How to optimize for AEO:

1. Consistent NAP across ALL platforms
2. Structured data on your website
3. Reviews on multiple platforms
4. Content that answers specific questions
5. Presence on AI-training sources